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Report: Taylor Swift's "Eras" Tour Earned $1.04 Billion In Ticket Sales

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Taylor Swift can now claim the first-ever billion-dollar tour. 

Live-music trade publication Pollstar reports Swift's Eras Tour generated an estimated $1.04-billion in ticket sales. Pollstar said between November 2022 and November 2023, the superstar singer-songwriter sold an estimated 4.35-million tickets to 60 shows. Research from Pollstar also estimates that Swift sold around $200-million worth of Eras Tour merchandise.

Projections from the publication expect Swift will once again hit the billion-dollar mark for her 2024 concert dates.


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